The Way Forward
Making your way in the metaverse does not need to be complicated. Start with content that you have championed before that works in a variety of formats. Similar to social media, it’s more about getting comfortable with the idea of new formats and the next generation of the internet than anything else. There are simple […]
How Elon Musk Solves Problems: 4
Start by identifying your communication and business goals and look at your user journey with more depth and precision. What is it that the customer normally goes through in the decision-making process and how can you communicate with them in new and exciting ways that create dimension? I mean, after all, that’s what the metaverse […]
Best Covid-19 Travel Insurance Plans
By: Amy DaniseEditor It may make sense to create campaign-based PR projects that have a multi-pronged approach to leveraging and reusing content extensively. For example, if you have developed a white paper on your area of expertise, how can you leverage a communication campaign with an interactive, social media experience? You may want to turn […]
Comprehensive PR In The Metaverse
Take this opportunity as a way to develop an optimized customer experience. One benefit of embracing the ethos of the metaverse is that you have the opportunity to reuse the same message and reach your customer in multiple ways. In this scenario, less is more. Try fewer angles with increased breadth. MORE FROM FORBES ADVISOR
Is your brand ready for the Metaverse?
By: Ronjini Joshua Most of us don’t remember when we became a part of the metaverse; some of us still don’t know we are in it. But the metaverse isn’t something we do; it’s the reality of the world we live in today. The real challenge is in understanding and embracing the ways we need […]
What does Clubhouse need to do to stay relevant
By: Ronjini Joshua Clubhouse has reminded us what the internet originally promised us: collaboration and community, not arguments and alienation. Conversations on the audio app feel intimate and curated, rather than public and open-ended. Perhaps because of its invitation-only model, the ‘clubby’ feeling on Clubhouse means more users are interested in meaningful conversations, and taking […]
Crypto is Wall Street on Crack
Derivatives, Yield Curves, Lending. These are the things Crypto is in trouble with Capitol Hill. Finance in general is hard for most people to wrap their heads around. It’s not that they’re dumb. Finance is really hard to get the full picture unless you do a lot of research. Finance Wizards like the ones on […]
Causes Are Key to Brand Marketing Success for Web2 to Web3
It started with the COVID-19 lockdowns and BLM protests. Like rebellious teenagers running amok on spring break, nature sent most humans on the planet to their room to reconsider their priorities. By:Kala Philo, Medium FULL ARTICLE:https://medium.com/the-way-of-the-tigress-travel-for-leaders/want-that-dream-come-true-make-yourself-uncomfortable-5f2097ec28ab
To Connect Or Disconnect…? That Is The Question
From your mobile phone, PC, tablet, game console, and house (even down to your car), you MUST remain online. Mark my words: the time is rapidly approaching in which disconnecting from all things digital (AKA going off the grid) will be considered suspicious, perhaps even deemed illegal. BY:Mike Johns, Mob76Outlook FULL ARTICLE:https://www.mob76outlook.com/to-connect-or-disconnect-that-is-the-question/
Augmented Reality – The Only ‘AR’ America Truly Needs
Ask someone you know about augmented reality and they might mention a filter they recently tried on Snapchat, Nintendo’s ultra popular Pokémon Go or the 30 pairs of sunglasses they tried on in the Warby Parker app. For brands seeking an innovative way for consumers to interact with their products across platforms and devices, AR should […]